Good marketing
starts with
a clear plan.
Move from a blank page to your next action. Practical tools and guided workflows for every stage of your marketing.
- No accountOpen a tool and run it.
- Transparent methodsThe rules sit next to the result.
- Labeled samplesIllustrations stay labeled as such.
- English and 中文The same tools, in both languages.
From your first question
to your next decision.
What are you working on?
A connected set of steps for the job in front of you.
Build a Marketing Plan
A guided workflow that turns business context into audience, positioning, campaign, budget and KPI decisions.
Start this workflowLaunch a New Product
Take a new offer from market question to launch positioning, channel mix and an executable campaign.
Start this workflowGenerate Leads
Define the best-fit segment, find the pain that makes them act, and build a landing page that converts it.
Start this workflowSmall tools. Useful answers.
Get straight to the calculation, brief, or working draft you need.
ROAS Calculator
Calculate return on ad spend from revenue and ad spend, with the formula shown.
Open tool ↗UTM Link Builder
Build a campaign URL with source, medium, and campaign parameters.
Open tool ↗Marketing Funnel Calculator
Multiply visitors by three stage rates without rounding the middle.
Open tool ↗CAC / LTV Calculator
Calculate CAC, a simple lifetime value, and the LTV-to-CAC ratio from your inputs.
Open tool ↗Persona Builder
Build a marketing persona with goals, pains, objections, and where they pay attention.
Open tool ↗ICP Generator
Define the customers who are a strong fit, and the signals that say they are not.
Open tool ↗SWOT Generator
Draft a SWOT from your product, market, and the facts you already have.
Open tool ↗Positioning Generator
Turn your audience, problem, and proof into a usable positioning statement.
Open tool ↗Your industry. Your starting point.
A clearer plan is a good place to start.
Bring your business context. Work through the decisions that matter.